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GPSing to Sponsorship
Course Introduction
Getting Started
Meet Tracy (3:01)
Module 1 - The Foundation
Module 1 - Overview (0:42)
What is Sponsorship? (3:33)
How Sponsorship Works (4:27)
Why Companies Sponsor (8:01)
Benefits of Sponsorship (7:41)
6 Steps to Successful Sponsorship (15:42)
Comprehension Quiz
Module 2 - The Market
Module 2 - Overview (1:08)
Target Market (23:42)
Identify the Sponsor's Target Market (7:18)
Most Valuable Attendees (MVA) (22:20)
Create the Avatar (17:52)
Sponsorship Myth's & Facts (10:17)
Module 3 - Creating the Ask
Module 3 - Overview (1:27)
Module 4 - Finding the Right Ask
Module 4 - Overview (1:08)
Module 5 - The Ask
Module 5 - Overview (0:34)
Module 6 - Sealing the Deal
Module 6 - Overview (1:28)
Module 7 - Keep In Touch
Module 7 - Overview (1:12)
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Sponsorship Myth's & Facts
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